A Taxonomy of Rapper Names

If you like your information visual, Pop Chart Lab merits closer examination. Their graphic designer takes light-hearted topics (rapper names, Hollywood haircuts, baseball, beer varieties and more) and turns them into gorgeous schematic diagrams.

"Pop Chart Lab was founded in August 2010 by a book editor and a graphic designer who joined forces with one modest goal in mind: to render all of human experience in chart form."  

Each poster has been meticulously researched and stands as an aesthetic tour de force as well as a conduit for some rather bizarre information.

A Great Ocean Road

Drivers have a hard time on the Great Ocean Road — torn between vistas of forest and sea and keeping their vehicles on the road. The Road runs from just south of Geelong, past Apollo Bay and Cape Otway, alongside the Twelve Apostles and on into the windswept cliffs and beaches of Western Victoria. Our client painted a panorama of the Road and its attractions, and wanted to sell it at information centres in the region. We scanned and stitched together the metre long artwork, adding circular images of attractions and trying not to obscure any important information.

Sign in Progress

Our client is designing a tourist attraction combining historical displays and contemporary car and music collections. Our part in the project involves designing promotional and directional signage. We are aiming for a bright, contemporary look, using colour to identify each area of the complex.

Finding Your Way in Old Parliament House

Though the politicians have moved on to more opulent digs, the historically important Old Parliament House (Canberra) lives on as a museum, exhibition space and function centre. In 2008 Chameleon Print Design was tasked by interpretive design specialists Convergence Design with designing a detailed wayfinding scheme for the sprawling building. Our brief was to reflect and preserve the heritage fabric of the building while at the same time projecting a contemporary, approachable aesthetic. The wayfinding signs/objects were in large part free-standing, as most of the building is heritage listed and therefore off-limits to intrusive fixings. After two visits to Old Parliament House, extensive long-distance collaboration and many interations, we compiled a comprehensive report spelling out the various wayfinding levels, patternation, colour schemes, type selection and readability. Some samples of the report and other interpretive design may be viewed below and here. signage and wayfinding, Old Parliament House signage and wayfinding, Old Parliament House
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