An interesting piece explaining how some of the world’s biggest publishers have learned to live with and profit from their Amazon presence. The ongoing decline in real world bookstores (especially in the US) has made that more of an existential necessity than an optional extra. Remember when the Internet was going to bring diversity and choice? It certainly hasn’t worked out that way in browsers, search, social, ecommerce or just about any other field. Without some kind of regulatory restriction, it seems the natural evolution of any online business sector is towards aggregation and domination by one player.
The ebook landscape is dominated by Amazon Kindle, but there is a world of ebook consumption beyond Jeff Bezos’ realm. Smashwords aggregates together a number of ebook selling services as does its newer competitor Draft2Digital. Kindlepreneur has done yeoman’s work in comparing the two services in detail, even going to the trouble of contacting their respective CEOs. Spoiler alert: Draft2Digital wins!