Marketing is a fraught issue for many indie authors: a mysterious area of the publishing process neglected at their peril. I often encourage author clients to seek professi0nal help with the complexities of book marketing, steering away from the many scams and time and money-wasting activities that lie in their path.
Anna Featherstone has much experience in the indie publishing world, and excellent feedback from Indie authors. Here’s an outline of her approach as taken from her website:
Think of me as YOUR author advocate. I work for you. With you. I want you to succeed!
I’ll give you:
immediate ideas
tips and tools
action plans
honesty and encouragement (one client called me a ‘jellybean on steroids’)
industry insights
I guarantee I’ll be generous with ideas, knowledge and support, and will tell it to you straight.
I can assist you during these stages:
book planning and focus
writing and manuscript assessments
proposals/pitching
finding suppliers/contacts
publishing (indie or trad)
marketing/publicity
and the entrepreneurial side and leveraging.
Anna also has a book filled with useful resources for Indie authors of non-fiction.
