Catherine A Wilson and Catherine T Wilson (head to their website for an explanation of that unlikely pairing of names) write entertaining and well researched historical sagas set in medieval times. They have built up a dedicated readership for their "Lions and Lillies" series, and are excellent at building up reader expectations and involvement. We wanted their covers to convey a cinematic sense of excitement and immediacy.
Alison Taafe is an accomplished chef and educator, but also possesses a key additional skill — promotional savvy. When she finishes work on one of her cookbooks, she then devotes just as much energy to making the public aware of it. She makes media appearances, gives demonstrations, interviews and keeps her website up to date and interesting. Aspiring authors would do well to make a study of her methods. Her latest book just sold out its first run.